Thursday, February 02, 2006

direct marketing bad, permission-based marketing good.

I read a very good, very epic post today by Eric Weaver, about what I do for money.
This post is mostly for my own archiving purposes, but if by any chance you really want to know what's wrong with direct marketing, read the whole post here.

4 Comments:

At 11:15 PM, Blogger Ryan said...

You're changing layouts more than Rob changes his undies...

I likie.

R.

 
At 6:38 AM, Blogger Laura Bora from Bufadora said...

I escaped the world of direct marketing two years ago. All my clients were lottery/sweepstakes. I still feel dirty.

 
At 8:42 AM, Blogger Jordan Behan said...

Haha.

Good news, Laura Bora! As our one millionth visitor, you have just qualified to win a FREE iPod!!

Just spend the next two hours filling out surveys...

Oh and Ryan: this is far from last look/feel change that will happen. I'm learning/experimenting. I want the blog and the site to be a spot-on match, and be visually stunning. I have a long way to go.

Thank you for taking an interest.

-The shapeshifter

 
At 11:22 AM, Blogger Ryan said...

As stunning as yourself? I can't wait...

 

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